Founded in 1916, Keds® redefined footwear with the introduction of the Champion sneaker. The iconic design was one of the first options to provide women with accessible, fashionable footwear and ignited a style revolution. Over the past 100 years, Keds® have been worn by iconic women such as Audrey Hepburn, Katharine Hepburn, Marilyn Monroe, Jackie O and Yoko Ono. In 2015, Keds® introduced the Ladies First Since 1916 platform in over 80 global markets and launched a powerful new era in its history. 2016 marks the brand’s centennial year, celebrating 100 years of fashionable footwear and a passion for female empowerment.